Brandon Mena takes footage of himself along with his cellphone to make content material for his OnlyFans profile in Caracas, on November 12, 2020. CRISTIAN HERNANDEZ/AFP by way of Getty Pictures
OnlyFans, the web creator platform identified for its grownup content material, will ban sexually express pictures and movies on its web site beginning in October, the corporate mentioned Thursday. The announcement was first reported by Bloomberg.
OnlyFans manufacturers itself as a content material platform primarily for photographers, musicians and health instructors. Nonetheless, as its reputation soars—particularly throughout the pandemic—the web site has more and more change into synonymous with porn, usually utilized by intercourse employees to promote followers sexually express movies and pictures.
The coverage modifications have been spurred by stress from OnlyFans’ monetary companions and the corporate’s want to lift recent capital.
“As a way to make sure the long-term sustainability of our platform, and proceed to host an inclusive neighborhood of creators and followers, we should evolve our content material tips,” OnlyFans mentioned in a press release to Observer. “These modifications are to adjust to the requests of our banking companions and payout suppliers.”
Customers will nonetheless be allowed to submit nude pictures and movies so long as they’re per the web site’s Acceptable Use Coverage, the corporate mentioned.
OnlyFans is rising quickly. Final yr, the platform facilitated greater than $2 billion in transactions. The corporate takes house a 20 % fee. It’s on monitor to greater than double gross sales to $5.9 billion this yr.
Regardless of its surging reputation, nevertheless, OnlyFans has been struggling to lift funds from enterprise capitalists, in keeping with Axios.
Citing a number of nameless sources, Axios reported that OnlyFans had enlisted a financial institution to assist it solicit buyers since final spring, however “a number of deep-pocketed companies rapidly handed, not even partaking in severe due diligence.”