PAVE's Newest Marketing campaign is Shattering the Stigma in Marginalized Communities


PAVE proclaims its latest marketing campaign Shattering the Stigma: Empowering Marginalized Voices. Shattering the Stigma is elevating consciousness in regards to the marginalized communities throughout the world of sexual assault advocacy. Too usually, solely the voices of straight, white, cis-gendered girls survivors are supported in advocacy — PAVE is altering that.

Launching July 19-25, Shattering the Stigma will function inclusive content material that highlights intersectionality and empowers male survivors, survivors of coloration, survivors with disabilities, LGBTQ+ survivors and survivors who’re intercourse employees. Content material will embrace graphics, movies and occasions.

PAVE intern Shivali Vishwakarma ideated the marketing campaign throughout her summer time internship. Vishwakarma stated, “Sexual assault impacts not solely girls, however males, individuals of coloration, individuals with disabilities, the LGBTQ+ group, and intercourse employees. We have to shatter the stigma and uphold these voices in our advocacy.” 

Shattering the Stigma grew to become a ardour undertaking for a number of PAVE summer time interns who had personally felt the void in inclusive, intersectional sexual assault advocacy. Partnering with Youngsters’s Advocacy Middle Kent County, BMORE BLXCK, Native Well being, Bay Space Girls Towards Rape (BAWAR), Courageous Minds Psychological Companies, Wings For LIFE Worldwide, The Rape Disaster Middle, Middle for Arkansas Authorized Companies, Summit Advocates, Limitless Potentialities LLC, The Purple Door, Albany County Crime Sufferer and Sexual Violence Middle, Kansas Metropolis Anti-Violence Undertaking, Rise Above Violence, and different nationwide companions, Shattering the Stigma is working to fill that void and create inclusive advocacy for survivors.

Survivors in marginalized communities, particularly these within the intersections, face distinctive obstacles to accessing assist and sources resulting from stigmatization. By uplifting these voices, we’re supporting inclusive sexual assault advocacy. Shattering the Stigma is working to fill that void and create inclusive advocacy for survivors.

Shattering the Stigma is certainly one of PAVE’s a number of campaigns that’s shattering the silence and serving to survivors discover hope. Shattering the Stigma straight follows PAVE’s Pleasure Marketing campaign that highlighted LGBTQ+ activists, allyship, assist, sources and extra. Shattering the Stigma is previous a number of extra intern-led campaigns together with “The Pink Zone Marketing campaign” targeted on school college students returning to high school within the fall.

To comply with together with Shattering the Stigma: Empowering Marginalized Communities, comply with @PAVEinfo on Instagram, Twitter and TikTok, and Selling Consciousness Sufferer Empowerment on Fb. 

PAVE is a motion making a world free from sexual violence and constructing communities to assist survivors. PAVE empowers college students, dad and mom, and civic leaders to finish sexual violence. Since 2001, PAVE has skilled over 500,000 school college students and over 15,000 professionals, together with navy, and has reached tens of millions via social and conventional media. For extra data on PAVE’s work, please go to ShatteringTheSilence.org.

To change into the motion by shattering the stigma in your group, please go to: ShatteringTheSilence.org/Shattering-The-Stigma.

Supply: Selling Consciousness | Sufferer Empowerment (PAVE)