Rise Collectively, the Quickest-Rising Grassroots Motion in Los Angeles, Releases First Marketing campaign Spot, 'The Councilman'

Right this moment, Rise Collectively (www.risetogether.la) debuts a groundbreaking indictment of Los Angeles’ failing management in a brand new marketing campaign advert, “The Councilman.” In a fictional piece that feels all too actual, a councilman steals, offends, and climbs his option to the highest for his personal private achieve and ego.

“Individuals needs to be offended,” stated Craig Greiwe, Co-founder of Rise Collectively. “For much too lengthy, we have requested why Los Angeles faces so many crises that do not get higher, however the reply has at all times been proper in entrance of us. For the final 20 years, we have had the identical leaders parade by means of optimistic photograph ops and false, daring claims of accomplishment, utilizing public workplace for their very own ambition whereas ignoring the wants of the general public. That stops now, and we hope this marketing campaign spot helps on a regular basis Angelenos see who’s actually at fault.”

Within the final three months, Rise Collectively has signed up 1000’s of Angelenos for its motion — serving to them not solely to consider that change is feasible however to consider actual change is the one method ahead. Now, “The Councilman” goes one step additional in serving to folks from all walks of life see the reality behind town’s failing elected leaders and reminding them that it would not should be this manner, the slogan for his or her first marketing campaign.

“My complete profession, I’ve by no means been afraid of talking my thoughts. And that is why I like Rise Collectively and joined them for this undertaking,” stated star Sean Avery. “This was an ideal alternative to satirically present the folks of this metropolis what’s actually happening, and simply how unhealthy it truly is.”

For the primary time in LA’s historical past, Angelenos may have a possibility for change in unprecedented methods. Because of the date change within the upcoming election, new voters will outnumber earlier voters by a 2:1 margin — which suggests there is a chance for extra voices on the poll field and a possibility to reshape this metropolis. “The Councilman” hopes to shine a light-weight on the deep-seated points paralyzing town and gasoline the grassroots motion for hope and alter in our metropolis. Rise Collectively may even be rolling out detailed coverage roadmaps within the coming weeks because it continues to construct the biggest coalition of on a regular basis Angelenos, primarily based on widespread floor and customary sense.

“The Councilman” is accessible to look at on all main social platforms @RiseTogetherLA, YouTube (3 Min Full Quick Movie and 60 Second teaser), and on Rise Collectively’s web site at www.risetogether.la.


About Rise Collectively

Rise Collectively is a 501(c)(4) nonprofit targeted on upending politics as regular within the metropolis of Los Angeles by leveraging the long-dormant energy of the general public. Rise Collectively is spending greater than two million {dollars} in a devoted public outreach marketing campaign to encourage and educate the citizens, and to make sure the 2022 elections are targeted on accountability and info. The group makes use of progressive, cost-effective outreach and advertising to re-engage and re-invest most of the people prematurely of the 2022 elections, to persuade people who progress is feasible, and that it comes from widespread floor. Be taught extra @RiseTogetherLA and www.risetogether.la

PR Contact:
Jennifer Buonantony

Supply: Rise Collectively