Shopify vs. WordPress: Which do you have to use?
These are two of the most important and hottest web site options on this planet. And every of them gives an abundance of options and instruments that can assist you construct and handle an internet site. However that is kinda the issue: when making an attempt to determine between them, the place do you even begin?
If that is not complicated sufficient, Shopify and WordPress have very completely different approaches as does Salehoo when utilizing Shopify and WordPress for on-line listing looking out: one is a closed supply hosted platform, and the opposite is an open-source self-hosted platform. In consequence, how they function is essentially completely different.
So, it is important that you simply select the appropriate resolution to your wants — particularly as nearly each facet of your on-line enterprise will probably be affected by your alternative.
No strain then…!
That is why we have created this straightforward information. In it, you may study concerning the variations between Shopify and WordPress so you’ll be able to select the perfect platform to your wants. Particularly, we’ll evaluate Shopify vs. WordPress in 10 classes:
- Arrange and ease of use
- Fee gateways
- Themes and design
- Apps and plugins
- Pricing and worth
- Buyer help and steerage
- Apps for on-the-go administration
Let’s dive in.
(Disclosure: This web site is part of Shopify inc. media properties. Though we attempt to publish goal, correct, and factual content material, this text might comprise biased opinions.)
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Shopify vs. WordPress: Overview
Earlier than we dive into the nitty-gritty, let’s study the important thing variations between Shopify and WordPress.
As talked about, Shopify is a closed supply hosted web site builder and ecommerce platform. What does this imply? Nicely, ‘closed supply’ implies that Shopify handles all of the coding and upkeep of the platform.
In different phrases, you need not buy, obtain, and host Shopify’s software program on a server. As an alternative, it is a software-as-a-service (SaaS) instrument that you simply pay a month-to-month subscription to entry.
WordPress, however, has 2 core choices: WordPress.com and WordPress.org.
WordPress.com is a SaaS instrument like Shopify. It gives a easy web site builder for a month-to-month charge.
Then again, WordPress.org is an open-source, self-hosted software program resolution. This implies the software program is free, however you may have to buy internet hosting from a third-party supplier. You may then want to put in WordPress and handle it your self.
When most individuals speak about WordPress, they’re referring to WordPress.org — the open-source software program. So, for this text, we will give attention to this self-hosted resolution.
Now, let’s discover what it is like to make use of these platforms.
Shopify vs. WordPress: Set Up and Ease of Use
To get began with Shopify, merely join the free trial and comply with the directions to create an account. Inside a few minutes, you may have a brand new mission management that you should utilize to handle your online business.
As you’ll be able to see from the picture above, the consumer interface is intuitive and simple. From the get-go, you can begin including merchandise, customise your web site’s theme, arrange funds, and extra. You can too buy a website title via Shopify to maintain issues tremendous easy and simple.
WordPress is an entire completely different ball sport. First, you may have to buy a website and hosting from a third-party supplier like GoDaddy or SiteGround. You may then want to put in WordPress in your hosting and arrange login particulars.
When you log in, issues look pretty much like Shopify’s dashboard:
Nevertheless, Shopify’s dashboard comes with many options as customary, reminiscent of safety, search engine marketing (web optimization), and analytics instruments. Whereas WordPress is extra like a clean canvas that you should utilize to construct no matter kind of web site you need.
Consequently, you may want to put in third-party plugins for nearly every part, together with safety, web optimization, analytics, and ecommerce.
This brings me to our subsequent level:
Shopify vs. WordPress: Ecommerce
Shopify vs. WordPress for ecommerce — which is healthier?
For starters, Shopify is totally devoted to commerce — I imply, it is within the title, proper?
Each facet of this all-in-one, out-of-the-box commerce resolution is geared to offering instruments to assist companies develop and prosper. This consists of an ecommerce web site builder, stock and order administration instruments, and integrations with on-line gross sales channels, reminiscent of Fb, Instagram, Amazon, and eBay.
Shopify even has its personal point-of-sale (POS) resolution for companies that wish to unite their on-line and in-person gross sales in a single simple-to-use dashboard.
Not like Shopify’s out-of-the-box commerce resolution, WordPress would not include ecommerce performance, so you may want to put in and handle an ecommerce plugin. WooCommerce is the preferred WordPress ecommerce plugin.
WooCommerce is a extremely versatile open-source instrument that gives all the options it’s essential to promote on-line.
Nevertheless, like WordPress, WooCommerce’s flexibility comes with huge obligations. For instance, it would not embrace authorized texts, reminiscent of normal phrases and circumstances, transport rules, or knowledge safety declarations. So, you may want to put in and handle plugins to handle this stuff.
Shopify vs. WordPress: Fee Gateways
To promote on-line, you want a cost gateway to facilitate transactions. Common cost gateways embrace Stripe, PayPal, and Amazon Pay.
Shopify integrates seamlessly with over 100 cost gateways. It additionally has its personal gateway known as Shopify Funds which makes establishing and managing on-line funds straightforward.
To take funds on WordPress, you may have to arrange a cost gateway via your WooCommerce plugin. WooCommerce integrates with greater than 75 cost gateways, together with its personal: WooCommerce Funds.
Each platforms present flexibility right here, nonetheless, Shopify’s all-in-one resolution is arguably simpler to arrange than WooCommerce’s choices.
Shopify vs. WordPress: Themes and Design
Shopify comes with 8 free themes and 64 premium themes that price between $120 and $180. You can too discover 1,200 Shopify themes from third-party builders on Theme Forest.
Shopify’s themes are sales-ready out-of-the-box. These themes are mobile-optimized and responsive, that means they mechanically adapt to the display screen they’re being seen on. Plus, Shopify’s theme editor may be very simple and intuitive. So, you do not want any coding or technical information to make it look precisely the way you need.
Plus, should you ever get caught, Shopify’s help is on-hand to assist 24/7.
WordPress has greater than 8,000 themes to select from — half of which embrace ecommerce performance.
WordPress themes usually require loads of tweaking and enhancing to get them working the best way you need. For that reason, you may want both some fundamental coding abilities to handle them your self or the price range to rent an online designer.
It is also price noting that almost all of WordPress’s themes are made by third-party builders, so should you get caught, you may want to achieve out to the theme developer for assist.
Shopify vs. WordPress: Apps and Plugins
Shopify and WordPress have their very own app shops, and customers on each platforms depend on third-party apps to construct out the performance they require.
The Shopify App Retailer options greater than 6,000 apps that you should utilize to enhance your web site’s performance.
In distinction, there are greater than 50,000 WordPress plugins to select from.
It is honest to say that Shopify customers require far much less assist from third-party apps than WordPress. It is because the platform has built-in ecommerce options and handles all of the programming, safety, and technical upkeep wanted.
WordPress customers are extra reliant on plugins to get the options they want. And plenty of of those plugins might be tough to handle if you cannot code. Additionally, some plugins will not work nicely collectively and require technical tweaking to get them to play good collectively.
Shopify vs. WordPress: Pricing and Worth
You are in all probability questioning which is healthier worth for cash: Shopify or WordPress. So, let’s discover every platform’s pricing.
Shopify’s pricing is fairly simple. The service has 3 essential plans to select from:
- Primary Shopify: $29/month
- Shopify: $79/month
- Shopify Superior: $299/month
For brand spanking new companies, the Primary Shopify plan gives every part it’s essential to begin promoting, together with an ecommerce web site, stock and order administration options, and a POS system.
You can too get a ten% low cost should you pay for 1 12 months upfront and a 20% low cost should you pay for two years upfront. Plus, Shopify gives a free 14-day trial.
So, what about WordPress?
The price of a WordPress ecommerce web site varies dramatically relying in your customized setup. Listed below are some price estimates for a typical small enterprise web site on WordPress:
- Area title: $10–$50 per 12 months
- Internet hosting: $3–$200 monthly
- Theme: $0–$200 (In response to codeinwp, the typical theme prices $59)
- Plugins: $0–$1,000 (Many plugins cost month-to-month charges, some cost a one-off charge)
- Safety: $50–$500 monthly
- Developer charges: $0–$1,000 (one-off price)
Relying in your wants, it is doubtless that Shopify gives a far cheaper and extra streamlined supply.
Shopify vs. WordPress: Buyer Help
Ecommerce web sites aren’t the simplest issues to construct and handle, so help is crucial.
Fortunately, Shopify gives limitless 24/7 buyer help through chat, e-mail, and telephone. There’s additionally an in depth assist heart and energetic neighborhood boards.
As an open-source resolution, WordPress would not supply help straight. As an alternative, you may want to seek out assistance on neighborhood boards, specialist web sites, and YouTube. In consequence, except you are an skilled internet developer, you may doubtless have to pay for help from a specialist WordPress developer.
That mentioned, you could possibly get direct help for plugin points from the instrument’s makers.
Shopify vs. WordPress: Apps for On-The-Go Administration
If it’s essential to handle your online business on-the-go, Shopify gives 3 apps to assist: Shopify, Shopify POS, and Ping.
Shopify’s essential app permits you to do issues like:
- Observe and handle orders
- Handle merchandise and collections
- Implement advertising and marketing campaigns
- Talk with clients
- Create reductions
- Observe retailer efficiency
- Customise your web site’s theme
- And extra
WordPress additionally has a cellular app that permits you to handle your web site’s content material. And you should utilize WooCommerce’s app to handle your online business.
When you’re arrange with WordPress and WooCommerce, the two apps are similar to Shopify’s essential app.
Shopify vs. WordPress: Dropshipping
Dropshipping is the act of promoting merchandise on-line which can be saved, packaged, and shipped by a third-party vendor — this implies you need not buy stock upfront. The picture under exhibits the way it works:
Nevertheless, Shopify additionally comes with Oberlo (that is us!). Oberlo is a specialist Shopify dropshipping integration that makes discovering and importing merchandise to your Shopify web site straightforward.
Closing Ideas: Shopify or WordPress?
Shopify and WordPress are each unimaginable platforms — however which one do you have to use for your online business?
This is our verdict: If you wish to focus your assets on constructing and rising a enterprise, use Shopify. This devoted commerce resolution has every part it’s essential to begin and scale a enterprise out-of-the-box.
Plus, you will not need to spend priceless time and vitality managing internet hosting, safety, and important ecommerce integrations. You’ll be able to merely give attention to your online business and let Shopify handle the technical facet of issues. What’s extra, should you ever get caught, assistance is readily available 24/7.
That mentioned, should you’re an skilled internet developer who needs full management over each facet of your web site, go for WordPress and the WooCommerce plugin.
Though you may be liable for each facet of your website’s internet hosting, upkeep, and safety, you may additionally be capable to tweak and optimize every part to your coronary heart’s content material.
Which platform are you leaning towards? Tell us your ideas and questions within the feedback under!