The 23 Most Worthwhile Enterprise Alternatives in 2021

Making a home-based enterprise or discovering worthwhile on-line enterprise concepts might be difficult. There are literally thousands of choices, but all the pieces looks as if it’s been achieved 1000’s of occasions earlier than.

So with all these product decisions, the place do you even start digging to search out the gold?

In the event you’re trying to begin your personal enterprise, under is an enormous record of alternatives you possibly can make the most of in the present day to develop a worthwhile enterprise in 2021 and past.

Discover your subsequent enterprise alternative

Table of Contents

Free: The Massive Listing of Enterprise Concepts

That will help you discover the inspiration to begin, we compiled an inventory of 100+ in-demand enterprise concepts, damaged down into classes like health, attire, and gaming.

Enterprise alternatives that survived the pandemic

From our analysis, we outlined a “thriving” enterprise sort as one whose founder had the next than common degree of satisfaction with enterprise efficiency and/or the next than common optimistic outlook on the way forward for their companies.

Whereas there have been some clear winners—we don’t even have to have a look at the numbers to name out loungewear manufacturers and residential health companies—our analysis revealed some sudden standouts.

These thriving enterprise varieties—and our predictions for probably the most worthwhile small companies to begin in 2021—are:

  • Wholesome and wonder companies
  • Subscription companies
  • Companies promoting B2B and B2C

Well being and wonder companies

business performance in 2020

The numbers: 55% of well being and wonder enterprise founders reported being glad with enterprise efficiency previously 12 months. (The typical throughout all enterprise varieties was 38%.) Whereas the previous 12 months’s efficiency is an efficient indication of success, an excellent increased share expects continued success. 79% of well being and wonder founders reported having a optimistic outlook within the following months.

Why these companies thrived

Beneath the class of well being and wonder, you’ll discover private care gadgets like hand sanitizer and soaps. These merchandise had been in excessive demand, particularly on the outset of the pandemic, with elevated concern about floor transmission. One other facet impact to rolling lockdowns was the impression on the wonder service trade. Shoppers diverted their magnificence spending to at-home spa and salon experiences.

With the gradual rollout of vaccines and the continued want for self-care, we predict that well being and wonder companies will proceed to thrive by means of 2021.

Excessive-potential well being and wonder companies to begin in 2021

In the event you’re trying to begin a worthwhile well being or magnificence enterprise this 12 months, take into account the altering wants of customers. We recognized developments that emerged in 2020 and are right here to remain.

Companies that may promote on-line and provide a number of supply strategies will win. Pair that strategy with product concepts which might be in excessive demand:

  • Private care merchandise like hand cleaning soap and sanitizer
  • At-home spa rituals like face masks
  • Magnificence know-how like therapeutic massage weapons, sensible mirrors, and make-up fridges

💡 Fast begin tip: Spin up a magnificence enterprise shortly by contemplating reselling or white label. For extra on these fashions, seek the advice of our information to beginning a make-up line.

Subscription companies

subscription business statistics

The numbers: 63% of founders who bought subscriptions had been glad with enterprise efficiency, in comparison with 55% of founders who didn’t promote subscriptions. We recognized two subscription fashions generally utilized by companies that thrived in 2020:

  1. Replenishment mannequin: subscribers obtain the identical or related merchandise every cycle.
  2. Membership mannequin: subscribers have entry to unique merchandise or perks.

Why these companies thrived

In our shopper developments analysis, we discovered that patrons had been extra prone to store from companies that provided comfort, say by means of on-line buying choices and a number of decisions for supply or pickup. Subscriptions provide a straightforward approach for patrons to obtain the merchandise they purchase ceaselessly with out having to make a number of journeys to shops—and danger publicity.

Even early within the pandemic, it was reported that subscription field companies had been experiencing a surge. Many changed an absence of connection to actions that introduced pleasure with delight delivered often to doorsteps.

Excessive-potential subscription companies to begin in 2021

We lately introduced that Shopify has made it even simpler to promote subscriptions on our platform. Which means, when you already personal a enterprise, you possibly can add a subscription possibility that will help you enhance predictable income and buyer loyalty. In the event you’re ranging from scratch, this might be a terrific on-line enterprise thought for you.

You may promote:

  • Fundamentals like diapers and private care (replenishment mannequin)
  • Self-care containers
  • Present product developments that work effectively with subscriptions, similar to non-alcoholic drinks, puzzles and board video games, nail polish

💡 Fast begin tip: Learn our fast information to including subscription choices to your current enterprise. In the event you’re ranging from scratch, attain out to current subscription field companies to see when you can associate up. Having your product included in a preferred field can enhance your attain and publicity.

Enterprise promoting B2B and B2C

b2b2c businesses survived the pandemic

The numbers: 62% of founders who bought each B2B and B2C had been glad with enterprise efficiency in 2020, whereas solely 53% of B2C-only enterprise house owners reported the identical. This mannequin was commonest amongst these operating companies within the meals and beverage trade, with 53% of these surveyed reporting promoting each B2C and B2B.

Deliberate enterprise enlargement is an apparent indicator of a enterprise’ present success. Amongst those that promote each B2B and B2C, 24% reported they deliberate to develop their enterprise into new product areas within the close to future.

Why these companies thrived

Reaching new clients and getting merchandise into their fingers grew to become more and more difficult as shops shuttered and supply suppliers grew to become overwhelmed. Those that used a number of channels or fashions to achieve clients had a greater likelihood of survival in 2020—and excessive potential to be worthwhile in 2021.

For instance, a model that bought its handmade skincare wholesale to magnificence retailers might have seen its B2B enterprise dip with closure of those associate shops however may complement the loss by promoting the identical merchandise B2C through a web based retailer.

Excessive-potential B2B/B2C companies to begin in 2021

In 2020, Shopify introduced the launch of Handshake, a wholesale market for retailers and suppliers alike. In the event you already promote direct-to-consumer, take into account including wholesale to the combination and enhance your publicity to new markets. In the event you’re a wholesaler, spin up a direct-to-customer arm of your corporation to make up for gross sales which were impacted by the pandemic.

In the event you’re an aspiring entrepreneur searching for a product thought, many might be bought each B2B and B2C. Our findings point out {that a} mixture of those gives you a greater likelihood at having a worthwhile small enterprise. Begin with our sources that will help you discover a product, or faucet into some current product developments:

  • Exercise gear like train bands and yoga mats
  • Well being and wonder merchandise
  • Dwelling decor gadgets like rugs and furnishings

💡 Fast begin tip: Take your current B2C enterprise to a B2B viewers by consulting our information to promoting wholesale.

Free: Enterprise Plan Template

Enterprise planning is commonly used to safe funding, however loads of enterprise house owners discover writing a plan worthwhile, even when they by no means work with an investor. That’s why we put collectively a free marketing strategy template that will help you get began.

On-line enterprise alternatives

Illustration of a woman working at her desk on her online business

Thousands and thousands of self-employed individuals name dwelling their place of work. Need to be a part of them? Under is an inventory of on-line enterprise alternatives you possibly can make the most of from the consolation of dwelling.


Dropshipping is without doubt one of the finest at-home enterprise alternatives there’s. Dropshipping is a enterprise mannequin that allows you to purchase merchandise straight from a provider or producer and ship them to your clients.

In comparison with different ecommerce enterprise alternatives, dropshipping is low price to begin. You don’t have to fret about carrying stock or shopping for merchandise in bulk. You don’t even have to fret about transport merchandise, as a result of your provider handles that for you.

Because you don’t have to purchase the gadgets you promote, you possibly can provide a wide range of totally different merchandise, similar to magnificence, keto, trend, dwelling, ice cream, wholesale, and extra—dropshipping enterprise alternatives are close to infinite. If a provider shares a product, you possibly can record it in your on-line retailer at no further price.

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How you can Get Began with Dropshipping in 2021

Discover ways to discover high-margin merchandise, add them into your retailer, and begin promoting—quick.

Print on demand

Whether or not you’re an artist, designer, or ecommerce model, print on demand is a superb potential enterprise alternative for on-line clothes retailers. Printing on demand entails working with a provider to customise white-label merchandise, similar to tote luggage or t-shirts, with your personal designs.

One of the best half? You don’t must pay for the product till after you promote it. Much like dropshipping, you don’t maintain any stock or purchase in bulk.


Promote handmade merchandise

In the event you all the time loved making and constructing stuff as a child, promoting DIY merchandise is a superb enterprise alternative to monetize your creativity. Even if in case you have the need to create one thing new however lack the know-how, there’s a strategy to make it occur.

Take Josh Pigford, founding father of Baremetrics (a SaaS firm) and Cedar + Sail (a home made homewares on-line store), for instance. What began as a part-time facet mission shortly grew to become a worthwhile on-line enterprise alternative to stimulate his inventive facet and promote merchandise he makes by hand.

“I’m a sucker for little issues that go on facet tables and desks, so I began enjoying round with some concepts for concrete planters—the form of factor that may maintain succulents and air vegetation,” Josh says.

“I shortly found out the method to provide the silicon molds I’d must pour the concrete in, and I used to be set. A month or so after I had the thought to make these little planters, and Cedar + Sail was born!”

cedar sail website

In the event you’re unsure what to promote, begin by trying round your personal home. What’s lacking that you simply want you had? Is it a concrete pot? Colourful artisan mattress covers? Then do some on-line analysis to see what’s promoting. Are massive shops like Goal, Amazon, or West Elm promoting related gadgets?

When you’ve determined what issues to make and promote and what appears to be trending, begin creating!


Promote digital merchandise

E-learning is exploding as an trade. Latest research present that the trade will probably be value round $325 billion by 2025, making digital merchandise among the finest on-line enterprise alternatives for creators and educators alike. Music, movies, ebooks, and on-line programs are just a few examples. They are often held or touched, however are in style amongst customers as a result of they will obtain them and devour on their very own time.

Digital merchandise additionally make for nice enterprise alternatives as a result of they’re cheap to create and distribute. You may make it as soon as and promote it repeatedly to totally different individuals with out restocking stock or speaking with suppliers. In the event you take into account your self an skilled on a selected subject, you possibly can package deal that info up and promote it within the type of a one-time payment or subscription.


Promote pictures

Enterprise alternatives like promoting pictures are widespread. You possibly can promote pictures on infinite inventory websites—similar to Getty Photographs, Shutterstock, iStock, 500px, and Sharesy—or wherever the demand on your sort of pictures exists.

To achieve promoting pictures on-line, ensure that to cowl three essential issues:

  1. Discover your area of interest. Whether or not it’s flowers, journey, buildings, landscapes, or trend, select one and follow it.
  2. Construct an viewers. Promoting pictures isn’t a passive enterprise alternative. It’s a good suggestion to advertise your pictures on social media and construct a following to promote extra.
  3. Create a number of income streams. Don’t simply promote on one website. Promote on as many as you possibly can handle to create varied streams of revenue.

Whether or not you’re a passion photographer or it’s your full-time job, promoting pictures is a kind of free on-line enterprise alternatives that may make it easier to earn money when you put the time into it.


Play video video games

Video video games have come a good distance from incomes you solely bragging rights. Right this moment, you possibly can earn levels, get sponsorships, and even grow to be an esports skilled gamer.

With an trade valued at $257 billion and rising, video video games might be one of the vital worthwhile enterprise alternatives, when you play your playing cards proper. Income doesn’t come solely from enjoying professionally, both. You possibly can earn cash stay streaming on a platform like Twitch.television, begin a YouTube channel, and even promote game-inspired merch.

Grow to be a self-published creator

Do you’re keen on to jot down? Have you ever ever considered publishing your personal guide? Nicely, excellent news. Changing into a self-published creator is without doubt one of the finest small enterprise alternatives for you.

Self-publishing simply implies that you don’t work with a longtime writer to handle the enhancing, design, and manufacturing processes of constructing a guide. As an alternative, you do it by yourself. With no actual scarcity of readers on the web, there’s loads of area so that you can make and promote an book or audiobook and switch a revenue.

Promote pet merchandise

A web based pet retailer is without doubt one of the most enjoyable enterprise alternatives, as a result of you possibly can promote an enormous number of merchandise. Many individuals deal with their furry associates like youngsters and are keen to spend cash to verify they’re taken care of. For instance, you can promote all the pieces from natural meals to luxurious equipment, beds and attire.

Whether or not you wish to run it as a dropshipping enterprise or promote selfmade treats, the pay is nice, the work is rewarding (who doesn’t wish to make canines completely satisfied?), and other people won’t ever cease spoiling their pets—which implies job safety assured.


Promote thrift garments

Do you know the secondhand attire market is valued at $38 billion? This makes it a major enterprise alternative if in case you have some previous garments at the back of your closet and wish to make some further money.

With new know-how on the forefront, you possibly can flip promoting undesirable clothes into one of the vital worthwhile enterprise alternatives on-line.


Go freelance

Freelancing is without doubt one of the commonest on-line enterprise alternatives. Being a freelancer means you’re self-employed and never dedicated to a long-term employer. It lets you take your workplace wherever you go and basically be your personal boss.

With the rise in distant work and the gig economic system, you’ll be in your strategy to a profitable on-line enterprise by going freelance. It could be aggressive, however if in case you have a set of expertise you’ve constructed through the years, and even one you wish to study, there’s cash to be made.

For instance, you possibly can flip expertise like internet design, search engine optimisation, advertising and marketing, copywriting, or app creating right into a worthwhile home-based enterprise.

Federal enterprise alternatives

The federal authorities makes it straightforward for small companies to begin bidding on authorities contracts. They even provide particular enterprise alternatives for ladies with certified corporations. You possibly can search all the database at to search out alternatives.

These are the most typical federal enterprise alternatives:

Promote your experience

Do you might have a service-based small enterprise like landscaping or gardening? The federal authorities has a ton of departments that would use your experience. You possibly can land a contract for various gigs, together with tree elimination, snow elimination, weed management, grounds upkeep, and extra.


As you’d think about, safety is extraordinarily essential in government-owned buildings and services. From single-guard to multistate operations, there are dozens of safety contracts you possibly can bid on. Examples embody entrance safety, armed patrol, after-hours patrol, and digicam set up and monitoring. Now, you’ll be competing in opposition to some massive firms, however even for smaller service suppliers, you possibly can bid for direct contracts or subcontracting enterprise alternatives to supply safety providers to federal purchasers.


Whether or not it’s new development, electrical, or roadwork, you possibly can bid on contracting enterprise alternatives with the federal government. This consists of offering provides and supplies for brand spanking new buildings and roads and even renovating previous ones. These enterprise alternatives would undergo the usual bidding course of, however you may as well discover much less intensive jobs like custodial work by means of websites like Certainly.

Gear upkeep

Operations and upkeep spans a wide range of classes it’s possible you’ll discover fascinating, together with services, roadway, parking, electronics, public security, meals providers like merchandising machines, and workplace tools to maintain companies and establishments operating easily.

Why do you wish to begin bidding on authorities contracts for upkeep? Many of those upkeep contracts run on a multi-year foundation, which implies steady long-term work for your corporation.

Entrepreneurial alternatives

Whether or not you goal to create one million greenback enterprise or wish to construct a small native enterprise, under are some high entrepreneurial alternatives to attempt:

Grow to be a social media influencer

Ever think about turning likes and follows into {dollars} and checks? Now’s a superb time to leverage your fame as a social media influencer. Whereas it feels like a kind of far-fetched enterprise alternatives, it’s grow to be a profitable enterprise for individuals throughout totally different industries, together with gardening, trend, meals, journey, and even parenting.

It could take a little bit of time to construct your fame on-line, however if in case you have a subject you’re obsessed with and like to speak about, you may make cash by rising an engaged viewers on social media.


Promote espresso

Operating a café just isn’t your solely possibility if you wish to discover all of your espresso enterprise alternatives. With the rise in demand for on-line espresso retailers, you possibly can promote something from beans to roasters to cups to different coffee-related merchandise.

Since espresso is without doubt one of the most consumed drinks on the earth, there are many potential clients prepared to purchase your product. Clients additionally give a bonus to small manufacturers, which implies you possibly can area of interest down and promote to a particular group of individuals. Folks already need your espresso, they only must know the place to search out you.


Hire your unused area

With websites like Neighbor, you possibly can simply hire unused area in your house to individuals who want extra storage. It’s grow to be one of many best passive revenue alternatives within the self-storage trade, which is valued at over $38 billion.

Principally, you grow to be a storage unit for somebody who lives close to you. As an alternative of going to an costly storage facility, they arrive to your home to retailer and retrieve their stuff.

Promote meals waste

We throw out over $990 billion value of meals per 12 months, destroying the atmosphere and making a dent within the world economic system. Entrepreneurs are discovering inventive methods to show previous and undesirable meals into revenue, and so are you able to.

You may promote “ugly” fruit and greens at discount costs in a subscription field, flip meals waste into gasoline, flip rotten meals into insect protein, and even create a neighborhood market the place individuals can share leftover meals.

Purchase a enterprise on the market

Not everybody needs to begin a enterprise from scratch, and that’s OK. With Change by Shopify, you possibly can select from 1000’s of ecommerce shops on the market and get proper into enterprise, quick.

Consider shopping for an current ecommerce retailer as investing in on-line actual property. Whenever you select the suitable property and preserve it, you possibly can create an revenue stream you possibly can personal and develop with out doing the heavy lifting.

Grow to be a franchisee

Chick-fil-A, McDonald’s, 7-Eleven, and Hertz are among the most well-known manufacturers on the earth. What have they got in widespread? They’re all franchises. If you wish to dive into the world of entrepreneurship and skip the brand-building course of, opening a franchise is a brilliant possibility.

To open a franchise, you simply must pay a payment to the franchisor, or the proprietor of the corporate. They personal all of the belongings, merchandise, logos, and repair. Paying the payment will assist you to run the franchise enterprise, in addition to use the corporate’s sources, coaching, and help.

The advantages of shopping for a franchise is that all the pieces is able to go. You don’t want to purchase any tools or merchandise. The franchisor may also assist with discovering buildings, hiring and coaching workers, sharing recommendation on administration and advertising and marketing, and extra.


How you can establish new enterprise alternatives

If the kinds of enterprise alternatives above don’t meet your wants, maintain the following pointers in thoughts when searching for different enterprise ventures:

  1. Have a look at trade developments and insights. Regularly educate your self on trade developments by subscribing to area of interest publications, becoming a member of related associations, and following specialists on social media.
  2. Do competitor analysis. See what related corporations are doing. Why do their clients go to them? What’s their pricing like? This can make it easier to establish key enterprise alternatives to develop your market attain and create higher services and products.
  3. Take heed to your buyer base. When your clients discuss, hearken to them. How do they speak about trade services and products? What frustrations and suggestions have they got? Use this perception to tailor merchandise for the suitable viewers.
  4. Collaborate and community. This can make it easier to higher perceive which concepts work and which of them don’t. What you are promoting received’t get very far with no stable community.
  5. Discover a mentor. Look to attach with somebody in your trade who has achieved greater than you. They are going to make it easier to get higher and establish extra key enterprise alternatives.
  6. Preserve an eye fixed out. Enterprise alternatives can pop up out of nowhere, usually on account of your onerous work. So be able to make the most of a chance at any time.

Discovering the suitable enterprise alternatives for you

Whether or not you’re searching for dropshipping enterprise concepts or wish to grow to be a reseller on-line, you’ll find enterprise alternatives to satisfy your future objectives. Whilst you’re exploring all of your choices, make sure to take a look at our record of low-investment enterprise concepts to search out the perfect biz alternative for you!

Able to create your corporation? Begin your free 14-day trial of Shopify—no bank card required.

Enterprise alternatives FAQ

What are examples of enterprise alternatives?

  • Promoting digital merchandise
  • Dropshipping
  • On-line gaming
  • Consulting
  • Print-on-demand providers
  • Freelance enterprise
  • Ecommerce retailer proprietor
  • Guide

What are the perfect companies for newcomers?

  • Dropshipping
  • Promoting thrift garments
  • Renting your unused area
  • Driving for Uber or Lyft
  • Changing into a social media influencer
  • Turnkey companies like storage items or laundromats

What is an efficient enterprise alternative?

A very good enterprise alternative is one which has potential for progress and aligns along with your passions. Motivation is vital to the success of any startup. When you’ve got the willpower to construct one thing you’re pleased with, you’ll have a shiny future for your corporation.

What had been probably the most profitable companies in 2020?

    • Well being and wonder companies
    • Subscription companies
    • Companies that bought B2B and B2C