ZIGNUM Mezcal Debuts Symbolically Wealthy Packaging


Rooted in Oaxaca, ZIGNUM is without doubt one of the main Mezcals in Mexico and Mexican duty-free, in addition to probably the most awarded Mezcal on this planet. All three ZIGNUM expressions — Joven, Reposado, and Añejo — acquire constant popularity of being exceptionally clean and simple to drink, with the latter two having added character complexity from oak getting old far past minimal authorized necessities.

ZIGNUM is debuting packaging created by Quaker Metropolis Mercantile, best-known for creating Hendrick’s Gin. The packaging launched in duty-free channels final yr and was entered into the San Francisco World Spirits Design Competitors, with Joven and Reposado profitable gold and Añejo profitable silver.

The brand new ZIGNUM Joven and Reposado labels are impressed by the pre-Hispanic Oaxacan temples. Silver and gold embossing pops from the label’s wealthy black cloth, referencing the colours of the liquids and paying homage to the area’s heritage. On each labels, central roundels encompass a spear hallmarked with an agave, referring to the ZIGNUM distillery’s forefront in sustainability packages, comparable to being animal cruelty-free and pioneering agave nursery practices. Detailed geographic patterns flank a “doorway” system, resulting in a darkish entryway calling to thoughts the cool, darkish, barrel-aging room on the distillery. 

The Añejo label consists of the stepped form, roundel, and metallic element which is rose gold in colour and nearly completely matches the liquid inside. This label provides further element concerning the liquid, together with the number of agave used (Espadín), specifics on the barrel getting old (French and American oak), and handwritten discover of the ABV (40%).

All three bottles have picket caps, as soon as once more referencing barrel getting old and honoring the native custom of hand-carved alebrijes. A sublime strip seal honors the distillery’s wastewater reclamation packages.  

Saul Moise, Industrial Director of ZIGNUM, says, “The unimaginable progress of agave spirits within the U.S. is fantastic to see. Now, shoppers are on the lookout for lesser-known manufacturers and really desirous to find out about Mezcal, significantly Mezcal from Oaxaca. The sleek, easy-to-drink character of ZIGNUM is a good way to enter the Mezcal class, and the standard of the spirit shines via both solo or in cocktails.”

ZIGNUM Mezcal is at present obtainable in its new packaging in AZ, FL, CA, TX, NY, IL, GA, and CO. Steered retail pricing is USD $35 for the Joven; $40 for the Reposado; and $60 for the Añejo.

About ZIGNUM Mezcal (NOM-070)   

ZIGNUM makes use of solely American and French Oak casks in its getting old, with ZIGNUM’s Reposado and Añejo expressions aged 8 and 18 months, past the authorized minimums of two and 12 months, respectively.

The distillery’s MÉTODO VERDE™ sustainability packages embody being animal cruelty-free, licensed Clear Trade by Mexico’s Ministry of Environmental Safety, and Kosher licensed, amongst different designations. It’s these efforts that led to ZIGNUM’s tagline “PURO MEZCAL.”

For extra info, media samples, hi-res imagery, recipes, and interviews, contact Victoria Camargo at vcamargo@deussenglobal.com.

Please drink responsibly. ZIGNUM is imported completely by Winesource Worldwide, Hilton Head Island, SC. 

Supply: ZIGNUM